Bringing in external consultants can be a strategic move for organizations seeking to enhance their internal team’s efforts, gain fresh perspectives, and accelerate results. However, the success of the consultant-client relationship relies heavily on mutual investment from both parties. Clients who treat consultants as true partners rather than just hired help often achieve the best outcomes.
Narrative emphasizes the importance of treating consultants as an extension of the internal team. This approach involves early involvement, generous context sharing, and strategic participation to ensure that consultants understand the organization’s dynamics. As Andrew Fimka from Narrative states, “Be an advisor, not a notetaker.” Regular communication and candid feedback are essential for consultants to tailor their work effectively.
Clients and consultants each hold unique information advantages. Clients have insights into vendors’ pricing and internal dynamics, while consultants bring experience from working with multiple clients. Sharing insights and asking questions fosters a constructive feedback loop based on mutual respect and curiosity.
The tone set by clients significantly influences the partnership’s pace. Enthusiasm and clear vision from clients inspire similar energy in consulting teams. Transparency about strategy, intentions, and success metrics helps consultants anticipate needs and guide decision-making.
Creating a collaborative environment is crucial for effective partnerships. Meetings should be spaces for open dialogue where both teams can contribute ideas. Maintaining a light-hearted yet purposeful culture aids in building lasting relationships.
Respecting consultants’ time and work is vital. Acknowledging their hard work, even if it occurs behind the scenes, ensures they feel appreciated. Proactively handling contracts and payments prevents potential relationship strains.
Ultimately, when clients lead with respect, transparency, and collaboration, they receive better deliverables and stronger execution from their consulting partners.
Andrew Fimka is a Partner at Narrative specializing in public affairs, advocacy, and reputation management campaigns across various clients. For further discussion, he can be contacted at [email protected].
