Independent Women Features has released a new documentary highlighting the success of Idaho business owner Lisa Buddecke. The film is part of the series “Earn More, Pay Less: How America Grew Under the Trump Tax Cuts.” It focuses on how Buddecke’s food hall in Twin Falls became an economic driver due to the 2017 tax cuts.
Buddecke’s venture began after she and her husband visited a food hall in Denver, Colorado, in 2017. Inspired by their experience, they decided to bring a similar concept to Twin Falls. The resulting establishment, 2nd South Market, was more than just a business; it was a community revitalization effort enabled by the Tax Cuts and Jobs Act of 2017.
Lisa Buddecke stated, “We’re a husband and wife team running a small business that revitalized a forgotten part of town,” emphasizing their focus on local impact rather than large-scale corporate interests.
Patrice Onwuka from Independent Women commented on the role of Opportunity Zones in enabling entrepreneurs like Buddecke. “Opportunity Zones cleared a path to prosperity for a hardworking newcomer to our nation,” Onwuka said. She emphasized that these zones were crucial components of the 2017 Tax Cuts and Jobs Act.
Andrea Mew, managing editor at Independent Women Features and producer of the documentary, remarked on the broader implications of such entrepreneurial efforts: “This is what the American dream looks like.”
The series also includes stories from other business owners like Lana Pol from Pella, Iowa, and Jolene Riessen, an Iowa corn farmer. Both have expressed concerns about potential impacts if Trump’s tax relief measures expire.
For further information or media inquiries regarding this series, contact [email protected].













